Core Competencies
Anchored in practical operations.
Operating live platforms requires both engineering rigor and commercial clarity. Here are the core disciplines I work with daily.
Infrastructure & Ops
Linux servers (Ubuntu), Systemd, Traefik, Nginx, and Cloudflare hardening with automated backups.
- Systemd
- Traefik
- Zero-Trust DNSSEC
Web & Systems Development
Modern web applications in Astro, React, and Tailwind CSS built for speed and technical SEO.
- Astro SSR
- React 19
- Tailwind CSS
E-Commerce & Checkout
Digital storefronts, checkout flow optimization, payment integrations, and funnel analytics.
- Checkout flows
- Stripe / Payments
- Funnel metrics
SEO & Analytics
Technical SEO, structured data (Schema.org), GA4, and server log monitoring for organic reach.
- Schema.org
- Server logs
- Search Console
Business & Sales
Funnel structuring, CRM automation, and practical financial planning for digital products.
- CRM pipelining
- Conversion
- Budgeting
Applied Automation
Practical LLM-assisted workflows for drafting, content management, and customer inquiry processing.
- LLM integration
- Support assistant
- Scripting flows